Pa u tome se radi, nije sve crno, ima i onoga što jeste, ali sve je u skladu sa industrijom i konkurencijom, ali je popularno upirati prstom isključivo u njih, a ni po čemu nisu gori od WB-a, Activision-Blizzarda, 2k-a, a po nekim stvarima su i bolji. Ubisoft recimo izdvajaju odlični uslovi rada u kompaniji, ako nekoga uopšte interesuje kako se tretiraju ljudi u takvim mega izdavačkim kompanijama, Valve izdvaja steam, ali sve sem steam-a su pogasili i sad se i na steam-u ponašaju kao monopolisti kojima se sve može i koje ne zanima ništa drugo. I kao pozitivan primer ostaju CD Project i njihov GOG, CDPR, koji vode maksimalno fer politiku prema svojim korisnicima, ali sve informacije govore da gaze i izrabljuju svoje zaposlene.
Što se tiče gašenja studija, pa svi ovi veliki izdavači imaju istoriju toga iza sebe. Pa i Sony (da ostanemo u temi) je u istoriju poslao desetak studija među kojima Evolution Studios; Studio Liverpool; Guerrilla Cambridge; 989 Studios; Incognito Entertainment; Zipper Interactive, itd... Pravili su probleme i nekim third party timovima, FromSoftware je zamalo prestao da postoji zbog njih jer su proglasili Demon's Souls smećem i posle "kontrole kvaliteta" odbili da izdaju igru van Japana i Azije (iako nisu želeli da se odkrenu Demon's Souls IP-a za druge platforme). Na svu sreću dobra reč se pročula, ljudi počeli da poručuju igru iz Azije, pa i nas par sa foruma, te je to pomoglo From-u da nađu izdavače za NA (Atlus), a zatim i za Evropu (Namco Bandai).
Na kraju je to ispala možda i najbolja stvar na platformi, a da su se glavonje pitale igra, a verovatno i razvojni tim, bili bi poslati u istoriju. To je i razlog zašto je From zatim sa Dark Souls serijalom otišao u multiplatforme i zašto su se za Bloodborne vratili tek kada im je Sony istresao gomilu keša.
Što se tiče "Handsome Jack-a", pa to je Strauss Zelnick, CEO 2k-a, čovek koji po svojim rečima ne igra igre, jer su za njega gubljenje vremena, ali zna kako da izmuze što više para iz njih i kako će svaka njihova igra imati mikrotransakcije. :d
In fact, he notes, he doesn’t play games at all.
“I’m not a creative type; I’m primarily a business type,”
Strauss H. Zelnick - Take-Two Interactive Software, Inc.
Thanks, Ben. Look, I think the key lesson from GTA Online, remember we launched that title four years ago, so we certainly have learned a lot from what we knew four years ago. And one of the things that we learned is, if we create a robust opportunity and a robust world in which people can play delightfully in a bigger and bigger way that they will keep coming back and they will engage and if there is an opportunity to monetize that engagement. And we've announced that there will be an online component to Red Dead.
And furthermore we've said that we aim to have recurrent consumer spending options for every title that we put out at this company. It may not always be an online model. It may not, probably won't always be a virtual currency model, but there'll be some ability to engage on an ongoing basis with our titles after release across the board.
And that's a sea change in our business, and recurrent consumer spending is 42% of our net bookings in the quarter. It's been transformative for us and the only reason it's transformative for us is because it's transformative to our consumers. The business that once upon a time was a big chunky opportunity to engage for tens of hours or perhaps 100 hours has turned into ongoing engagement, day-after-day, week-after-week. You fall in love with these titles and they become part of your daily life.
A evo kako je i došao na tu poziciju:
The former CEO, Ryan Barr, had recently pleaded guilty to falsifying records and investors were punishing the company.
The company’s largest shareholders, including Zelnick’s ZelnickMedia, staged a takeover—and the man who had previously served as president and CEO of BMG Entertainment and 20th Century Fox was suddenly running a top-tier video game company.
