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EA Reports $1 Billion Loss

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13.01.2005
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http://ve3d.ign.com/articles/news/46803/EA-Reports-1-Billion-Loss

Knowing how terrible today's figures would be, EA has cut thousands of jobs and closed several studios over the past few months:

GAAP net loss for the year was $1.088 billion as compared with a net loss of $454 million for the prior year. Diluted loss per share was $3.40 as compared with a diluted loss per share of $1.45 for the prior year. Fiscal 2009 GAAP results include a $368 million non-cash charge for goodwill impairment and a non-cash charge for tax valuation allowances consisting of $232 million related to deferred tax assets that existed as of the end of Fiscal 2008 plus an additional $134 million against deferred tax assets recorded during Fiscal 2009.

Fiscal 2009 Highlights:
EA had 31 titles that sold more than one million copies in the year – as compared with 27 titles in the prior year.
FIFA 09, Madden NFL 09 and Need for Speed Undercover each sold over five million copies in the year.
EA Partners posted its strongest year ever driven by Rock Band, Rock Band 2 and Left 4 Dead. Rock Band, in partnership with MTX/Harmonix, was EA’s highest revenue producing title during the fiscal year.
EA strengthened its portfolio by launching new games – SPORE, Warhammer Online: Age of Reckoning, Dead Space, Mirror’s Edge, Boom Blox, Mercenaries 2 and a slate of Hasbro games.
SPORE sold over two million copies with users generating more than 100 million creatures.
EA generated 14% of its total non-GAAP revenue on the Wii – as compared with 8% a year ago. EA to ship EA SPORTS Active in May and Harry Potter and the Half-Blood Prince in June. Also in June, Tiger Woods PGA TOUR 10 and EA SPORTS Grand Slam Tennis – both bundled with the Wii MotionPlus accessory (Tennis bundle available in Europe only).
EA’s non-GAAP digital services revenue, which includes online and wireless, was $429 million in fiscal 2009, up 27% year-over-year.
Pogo achieved an all-time high of 1.8M paying subscribers for the fiscal year.
EA recently launched the open beta of EA SPORTS FIFA Online 2 in China -- the Company’s first online game in China.
EA Mobile, the world’s leading publisher of games for wireless, delivered non-GAAP revenue of $189 million for fiscal 2009 – up 24 percent year-over-year.

Falling into the lowlights is the news that Warhammer Online only has 300,000 active subscribers - a far cry from the 1 million target Mythic hopes to achieve by September 2009.

Steta je samo sto su neki izgubili radno mjesto, ili ce izgubiti.
 
Da svetska kriza je idealna prilika da se ree svi "viska" radne snage.
Za te neuspehe su "krivi" product manageri, a ne developeri, testeri itd. Kada su ostvarivali profite, dobijali su debele bonuse, a sada kad im ne ide, prvo su radnici na udaru ?
 
Ko pita radnike,njih je najlakse sutirati.Bitno je da CEOs sacuvaju fotelje.
 
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